Partnership with Lego!

Did you ever play with Lego sets as a kid? Could you imagine putting together a life-size Lego Silverado? Mom and dad might have had to end up helping with this one.

 

 

Students from Oxford Community College partnered with Chevrolet to build the first-ever life-sized Lego Silverado. The truck was presented at the North American International Auto Show in Detroit, and a custom mini build of the Silverado High Country even made an appearance in the new animated “The Lego Movie 2: The Second Part.”

 

“Chevrolet is once again thrilled to be working with Warner Bros. to integrate the brand and one of our most iconic products -- the Silverado -- into ‘The Lego Movie 2: The Second Part,’” said by Sandor Piszar, director of Chevrolet’s truck marketing. “The themes of determination and teamwork in the new movie align perfectly with our Chevy brand values, and we are sure that the all-new Silverado has the features, technologies and strength that would help Emmet, Lucy and their friends as they take on exciting new challenges.”

 

Between eighteen Lego Master Builders and more than 2,000 hours hand-picking and placing all these pieces -- a whopping total of 334,544 -- this awesome work came to life.

 

Make sure you have seen “The Lego Movie 2: The Second Part” and see if you can spot the mini Chevrolet Silverado!

 

What are some other Chevy models -- both current or classic -- that you’d love to see as a Lego set?

 

https://www.landerschevroletnorman.com/

 

 
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